EFFECTS OF CARTOON FILMS ON COGNITIVE AND CHARACTER DEVELOPMENT IN EARLY CHILDHOOD

Abstract

Children are the best observers in the world, starting from paying attention to something, remembering, and then imitating it. So that parents must be selective in giving examples of how to choose spectacle for children, which will affect their cognitive abilities and characters. This study discusses the effects of the "Upin and Ipin" cartoon film on cognitive development and character of Early Childhood. The methodology in this study was descriptive qualitative with the study of 20 children in one of the kindergartens in the province of Aceh, Indonesia. The results showed that through the cartoon "Upin and Ipin" the children could know the shape of a plane figure, for example, a kite.  Then the children were able to sketch from a kite and to make kites. Through this film, children were also able to recognize colors. While the value of the characters implanted in the film is help, love animals and patience. So it can be concluded that "Upin and Ipin" has a good effect on cognitive development and character of Early Childhood, while parents provide assistance to children.

Keywords: Cartoon Film, Cognitive, Character, Children